Cabinet Depot

Cabinet Depot Social Media Campaign

Developed and executed a 5-week social media marketing campaign for Cabinet Depot focused on increasing brand awareness, customer engagement, and showroom conversions through strategic organic content. Planned the campaign to guide potential customers through the marketing funnel. From awareness and interest to consideration and conversion, using targeted messaging, educational content, and high-impact visual storytelling.

Independently wrote, filmed, and edited all video content while coordinating customer and contractor interviews to create authentic, trust-driven marketing materials. Produced engaging short-form content designed to maximize retention, reach, and audience interaction across social media platforms.

The campaign resulted in a 500% increase in key organic social media performance metrics, significantly expanding reach, engagement, and overall brand visibility while supporting lead generation and showroom traffic.